Primenue SoftSQL qualification
SQL qualification

SQLs your reps trust.

Primenue Soft qualifies interest into sales-ready opportunities for mid-market software vendors. Work is researched by people and delivered in the format your team already uses.

Pipeline stagesExample
Visitors
Leads
MQL
SQL
Opportunity
Each stage defined with your team
Our work

Services built around your pipeline

Primenue Soft is a sales qualification partner working with mid-market software vendors. Programs can combine any of the services below.

01

SQL qualification

Sales-qualified leads your reps can act on.

Learn more →
02

MQL programs

Marketing-qualified leads that match your scoring.

Learn more →
03

Lead nurturing

Stay useful until the buyer is ready.

Learn more →
04

Technographic data

Know which technology a company runs.

Learn more →
Process

From brief to results

01

Brief

Your offer, best customers and what qualified means.

02

Build

Target accounts and contacts researched and checked.

03

Launch

Outreach goes live with agreed messaging.

04

Hand over

Qualified leads and meetings, with notes.

Who we work with

Built for

Mid-market software vendorsAccount executivesSales leadersChannel managers
How we work

How every program runs

Simple rules we follow on every engagement.

One point of contact

A named program lead who knows your account.

Compliance built in

CAN-SPAM, GDPR and CASL rules are part of the process, not an afterthought.

Researched by people

Every list is checked by a researcher before anyone is contacted.

FAQ

Common questions

What counts as a qualified lead?

We agree that with you before starting: typically role, company fit, need and timing. Anything that doesn't meet it isn't passed on.

How do you contact prospects?

Mainly personal email, with phone and LinkedIn where it suits the audience. Every message includes a simple way to opt out.

Can you work with our CRM?

Yes. Leads can be delivered into most CRMs or as files with the fields you use.

Let’s plan your next program

Send a short brief and a person will reply with ideas and next steps.

Contact Primenue Soft